Millennials have been pinned with killing Applebees, domestic beer, and department stores. Is the luxury watch industry worried? Absolutely not. More millennials than EVER are buying Rolex watches. Wait? What? Those same millennials that move in with parents after college, throw their money at lattes and avocado toast, and Instagram their … [Read more...]
The Vintage Rolex Milgauss 1019
The vintage Rolex Milgauss 1019 may not hold a place on your collector's bucket list....yet. It flew under the radar until recently, when Phillips sold a rare 'Black Swan' Milgauss 1019 for $170,000 in 2017. The Milgauss was designed with a specific audience in mind– the scientist. In fact, a group of scientists actually requested this watch … [Read more...]
Vintage Rolex Daytona 6239
Vintage everything is hot right now. Remember the Razr flip phones from the early 2000s? Motorola just announced they're set to make a comeback and will soon be on the market for over a grand. A cool $1,500 to be exact. Who would have thought? Vintage Rolex watches will always be in demand, and we'll happily keep paying premium prices. Let's … [Read more...]
The ‘MilSub’ Rolex Military Submariner
By now, you know just how deep our love for the Rolex Submariner runs. Putting a Sub on our wrist feels like coming home. They're classic, functional, and will ALWAYS be what we recommend losing your Rolex virginity to. But there's one Rolex Submariner that we don't mention too often. It's elusive, always in high demand, and keeps us … [Read more...]
The Rolex “Unicorn” Sold for $5.9 Million!
This past weekend, all eyes were on the Daytona Ultimatum sale in Geneva as “The Unicorn” of the Rolex watch world was auctioned for $5.9 million-double the starting bid of $3 million. The Phillips 'Daytona Ultimatum' held on May 12th showcased 32 of the rarest and most sought-after Daytonas ever made by Rolex, with several selling upwards of $1 … [Read more...]
